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Joey Wargachuk Studios
Location: Toronto. Ont, M6J-1T1. Canada
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Archive for the ‘Internet Marketing’ Category

The Power of the Blog

So you Keep hearing Blogs can boost your SEO, And help make your company more Trasparent or help capture the attention of your Market! is it True?

bloggingI have been a blogger for almost 4 years! I have also been sitting up blogs for friends and clients alike for almost 2. Over this time I have learned a lot of things. made lots of mistakes, and seen the evolution of the online logging system change the face of the internet and capture of the attention of the business world.

Now a days. blogs come fully integrated into websites. Seamless. you can now go anywhere online and log in and in seconds have your first blog up.

However. the trick is to stay on top of it! I mean it. you got to keep writing and staying on the topic and staying true to the voice you have choosen for your blog.

I am not going to go into depth about what a blog is. That is what Google is for! Seriously. In this day in age if you don’t know something. it’s ridiculous and red neck of you to just walk around with a blank look on your face, go in private and Google.

This Blog is more about how blogs have power to help you gain business by driving traffic to your website.

What Should your business blog have to stand apart and gain traffic:

  • Blogs should have a voice and not sound like they are text books! Get a employee who loves to write and give them the task. Try and get them to do this 3 times a week. give them a list of topics to stay on task. and than let them go to town.
  • Images are Key, video is better! Have links to lots of interesting things that remain relevant to the topic.
  • Blog about the things you do in your company or the trade office inside info. NOT TRADE SECRETS. Create a sence of comfort and familiar with your target market.

With out sounding all the rest. the key is. Your creating more content and building a stronger gravity to your company and your website. More over the goal of a blog for your company is building a repeatable connection to your market and offering industry advice and experiences that most of your competitors would act as if they held the lost pages of the bible.

You got to stay Transparent and honest to survive in business these days where if there is just one mistake made by your company within a nano second there are at lest a 1000 blogs, tweets and text messages spreading the word.

Treat your Clients like family, Comment with them. get involved and don’t fight blogging!

I send hugs from Joey Warachuk Studios

Joey Wargachuk